Visotec continues to help OPEL roll out its new brand image

Geographical area
Belgium, Denmark, Estonia, Finland, France, Iceland, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Sweden &Ukraine
Keys figures
Target : more than a hundred sites already done before end of 2023


Since the end of 2021, following close collaboration with OPEL, Visotec has been supporting and developing OPEL's new image.

After several months of development, in the beginning of 2023, a first pilot site was realized in Montgeron (Fr) to display the renewed brand identity of OPEL.


This pilot site triggers the deployment of the new image across the entire network starting in mid-2023.


Through its European and global network, Visotec is once again supporting OPEL in the deployment of its visual identity at all of its points of sale.


Expertise based on support, project monitoring, manufacturing and installation allows Visotec to continue to be part of OPEL's ambitions for its deployment.

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